Inspired by London's cosmopolitan and diverse culture, Arteecollage brings you luxury quality clothing with a contemporary feel. We purvey a functional and unique style to your everyday wardrobe by presenting a range of apparel ideal for men and women.

Thursday, 8 November 2012


We’ve been long admirers of the ethereal, gothic and yet somehow accessible style of Florence Welch. Since she burst onto our airwaves in 2008 we soon learnt that the flame-haired, fair-skinned beauty is something of an assorted fashion plate.

Her diverse wardrobe, that fuses vintage gems with abstract designer and high street items that you’d never assume to be affordable, keeps us almost as immersed in her visual appeal as we are in her commanding vocals.

For those who are as enraptured by the eclectic singer songwriter as we are then check out our simple tips for channelling her idiosyncratic aesthetic – covering her look from head to toe.


If you’re not naturally of the red-haired variety and fancy a total transformation then pick up a packet ofSchwarzkopf Live XXL Colour Intense in Red Passion R43 (RRP £3.99). It’s a temporary colour and so great for easily testing the striking look. Florence keeps her hair tousled so curl loosely and then leave long and back brush for some added volume.

Strive for an au naturale look where less is more. Florence is famed for her porcelain skin and so opt for a light foundation such as Clinique’s Calming Alabaster as it does not block the pores. Add a bit of blush to make your cheeks pop and finish the look with a bright red lipstick to draw focus. Chanel’s Rouge CocoShine Hydrating sheer lipstick in Rebelle is a classic. Also, if you’re feeling daring and aiming to be less au naturale, add some gold glitter around the eyes for extra pizzazz.

Embrace your inner bohemian like Florence and opt for a batwing-sleeved dress from Arteecollage to achieve 70s flare but with a versatile edge. With flowing sleeves and a scoop neckline, this grey bodycon dress is Florence at her finest. The classic structure means you can wear this dress repeatedly throughout all the seasons and at only £17 in our Amazon sale, the dress is an absolute steal.

Visit our website to get the dress in grey. Many of Florence’s ensembles include layering as well as flowed dresses, so if you’d like to add another dynamic to your outfit then combine an Arteecollageflowing batwing black top with some high-waisted leather, black shorts like below.

A long, simple silver chain necklace will accentuate the Arteecollage dress well. Alternatively, add metallic rings and an embroidered box clutch. Second-hand charity and vintage stores are also great places to search for items that symbolise Flo’s style so don’t be afraid to get thrifty. Finally, finish off the look with a floppy-brimmed fedora hat for the ultimate in Boho Chic. For the feet wear some casual, laidback buckled ankle boots for a contrasting effect.

It’s best not to over accessorize so when channelling Flo, remember Coco Chanel’s famed quote: “When accessorising always take off the last thing you put on.”
If you fancy sharing your ideas for achieving the Flo look then do so in the comments section below. Please also share this with your pals on Twitter and/or Facebook!

Keep your eyes peeled for the next instalment of celebrity ‘Get The Looks’!

- Caroline Jackson

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